An AI workflow is not useful because it generated text. It is useful when it changes the time, quality, or reliability of a repeatable content operation.

Track four indicators: source coverage per brief, material claim correction rate, human editing time, and publish-ready rate. Define each metric before collecting data. For example, a high publish-ready rate is meaningless if the reviewer stopped checking claims.

Record failures as carefully as successes. A recurring unsupported comparison may indicate a prompt problem, a source problem, or a topic the workflow should not automate.